Getting Your House Ready to Sell

• Disconnect Your Emotions
• Make Your House "Anonymous"
• The First Step - Removing Clutter
• The Most Important Room in the House
• The Rest of the House
• Fixing Up the House Interior
• Cost of Repairs
• Plumbing & Fixtures
• Ceiling, Walls & Painting
• Carpets & Flooring
• Windows & Doors
• A "Sensitive" Topic
• Fixing Up Outside the House
• Landscaping
• Is Painting Required?
• The Front Entryway

Want to Start Off With a High Sales Price?

• When You Meet With Agents
• A Sales Practice Called "Buying a Listing"
• What Happens Behind the Scenes
• Dropping Your Price -- Too Late
• Realtors Talk to One Another About Your Agent

Types of Listing Contracts

• Open Listings
• One-time Show
• Exclusive Agency Listings
• Exclusive Right to Sell

Details of a Listing Contract

• Price and Terms of Sale
• Real Estate Commission
• Multiple Listing Service
• Agency and Salesperson Responsibilities
• The Lockbox
• Resolving Disputes with Your Agent

Listing Commissions and Related Issues

• About Commissions
• Some Commission-Related Questions
• How and When the Commission is Earned

The Listing Agent & Basic Marketing

• The "Real" Role of a Listing Agent
• The "For Sale" Sign
• Flyers and the Brochure Box

The Listing Agent - Marketing Your House to Other Agents

• The Multiple Listing Service
• Office Preview
• Broker Preview
• Sending Flyers to Agents
• Marketing Sessions

The Listing Agent - Marketing Your House to Homebuyers

• The Purpose of Advertising in General
• Real Estate Office Advertising
• Individual Agent Advertising
• Open Houses

Showing Your House to Home Buyers

• Convenience & Availability
• Why You Should Not be Home
• Lighting
• Fragrances
• Pet Control
• The Kitchen Trash
• Tidiness Counts